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Digital transformation (DX) is redefining the landscape of business. Though interpretations vary among leaders, at its core, DX involves a strategic shift from traditional on-premises models to agile cloud-based solutions. However, merely migrating to the cloud does not unlock its full potential for driving transformation.
The AWS Partner Transformation Program (PTP)
The essence of DX lies in the synergy between “digital” and “transformation.” When considered separately, these elements limit organizations to either pursuing new technologies or focusing on operational efficiencies. Together, they represent a holistic approach to how businesses evolve, engage with customers, and adapt to changes in the market.
DX is an ongoing process, not a one-time checklist. It requires organizations to proactively respond to disruptive trends and innovations. The most effective partners in this journey assess their current capabilities, benchmark them against industry standards, and craft a strategic digital transformation roadmap. This philosophy is embodied in the AWS Partner Transformation Program (PTP).
“The beauty of the PTP was that it provided a structured framework for our team,” remarked Lisa Morgan, CEO of Tech Innovations. “Without the 100-day transformation plan and collaboration with AWS, we wouldn’t have achieved such alignment across our departments.”
Regardless of their previous experience, organizations are actively searching for innovative and agile partners to guide their digital transformation efforts. Through the PTP, AWS equips partners with the necessary tools and insights to become trusted advisors in this space. In fact, partners who engaged with the PTP in 2019 saw their revenue growth outpace that of other AWS Partner Network (APN) members by more than double.
Introducing the AWS Partner Transformation Program eBook
To assist PTP partners in their initial steps, AWS has developed a comprehensive digital transformation playbook titled “The AWS Partner Transformation Program: Setting the Stage to Transform Your Business.” Authored by industry analyst and thought leader Brian Solis, this eBook delves into current digital trends, transformation methodologies, and the opportunities available for partner organizations. It serves as a valuable resource for outlining a transformation strategy tailored to their customers’ needs.
Through the PTP and this eBook, AWS is dedicated to empowering partners to become the most qualified guides for companies navigating the digital landscape. Download the AWS Partner Transformation Program eBook and explore more about what the PTP has to offer.
The PTP is accessible to partners who are either new to cloud computing or those already on their cloud journey, seeking to expedite their progress. Each partner receives a customized transformation strategy that aids in their transition to AWS, alongside support for executing identified initiatives.
For further information, reach out to your AWS partner development manager or visit this excellent resource. You can also explore this blog post to enhance your financial acumen. For guidelines on fostering an inclusive workplace, check out resources from SHRM.